Executive Profiles

Kevin Hobbs

SVP of New Product Development

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Affinity
Industry: Travel

Products and Services

Affinity Media

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Publications

Affinity Media is the leading publisher of magazines, directories and Web sites, reaching more than six million active and loyal RV and outdoor enthusiasts. Affinity Media has more than 40 niche outdoor recreation publications and 52 complementing Web sites. Affinity Media encompasses three subgroups of publications – RV, Powersports and Boating.  Several of Affinity Media’s well-known publications include Highways, Woodall’s Campground Directories, Trailer Life and Rider Magazine.

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  • Affinity Clubs
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  • Affinity Media
  • Affinity Ventures
Associated URL: 
http://www.woodalls.com
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Affinity Clubs

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Membership clubs

Affinity Clubs, including the Good Sam Club, Coast to Coast, Camp Club USA and Golf Card International, is the largest consumer group of organized outdoor recreation clubs with a combined membership base of more than 1.5 million member families. Affinity Clubs enhance its customers’ recreational experiences and help build social communities that share and promote a fun and adventurous outdoor lifestyle.  Affinity’s Good Sam Club is the world’s largest RV owner’s organization with more than one million member families. Membership benefits include outdoor education, consumer advocacy assistance, discounts, trip routing and up-to-date information on highways and locations in the park system.   Coast to Coast is an internationally recognized network of hundreds of affiliated private, reciprocal use CampResorts found across the country, such as Good Neighbor Parks and Best Parks in America. Camp Club USA is a discount camping club that guarantees 50 percent off nightly rates at its network of more than 600 affiliated campgrounds across the United States and Canada. Golf Card International provides members substantial year-round savings on rounds of golf with no seasonal restrictions by offering discounts at over 3,400 golf courses and 240 Stay & Play resorts in the U.S. and Canada.

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Associated URL: 
http://www.goodsamclub.com
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Affinity Events

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Consumer events

Affinity Events is one of the largest producers of outdoor-related consumer shows. Affinity Events organizes 35 retail, trade, and consumer shows for the RV, boating, powersports and home & garden industries. The Affinity Events group hosts shows across the country and throughout the year with more than a million attendees. Affinity Events offers numerous sponsorship and advertising opportunities, appealing to a large and significant demographic base.

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  • Affinity Clubs
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Associated URL: 
http://agievents.com
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Affinity Ventures

Affinity Ventures is a unique source for services, database marketing and direct mail for business partnerships on finance, insurance and related products geared for the outdoor recreation market. Affinity Ventures programs offer emergency roadside assistance, insurance, financing, warranty and credit card services for Affinity Club members.  Current business partners with Affinity Ventures include deep relationships with GMAC Insurance, Barclay’s Bank and GE Finance.

  • Affinity Clubs
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  • Affinity Media
  • Affinity Ventures
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