Internet Marketing Agency WebMetro Adds VP of Interactive Strategy to Team Roster

WebMetro, a top interactive marketing agency recognized by premiere marketing authority BtoB magazine, has named Karen Helweg as its Vice President of Interactive Strategy. Helweg is accountable for overseeing the strategic development and integration of clients’ interactive marketing campaigns for maximum effectiveness. She joins the WebMetro team with an impressive 15 years of interactive marketing experience behind her.

Having worked at multiple agencies – including RPA, Genex, Siegel + Gale, to name a few – Helweg has been responsible for the online growth and account development of several brands. Scion, Purina, Pioneer, Nestlé USA, Technicolor, GoldMine Software, and Honda Motorcycle are a partial list of the accounts she has directly contributed to and managed. Prior to WebMetro, Helweg was the Director of Interactive Services at Hamon & Associates where she restructured the agency’s interactive division and managed client relationships such as Bosch Appliances, Thermador, and Logitech.

 “With a remarkable background in interactive marketing and extensive experience in contributing to the growth of several notable brands, Karen has the strategic experience to integrate our clients’ interactive marketing campaigns from brand management to pay per click advertising. She has a proven track record of helping clients engage and capture their audience through interactive marketing,” said Carlos Ugalde, WebMetro President and CEO. 

 “The WebMetro team has an understated ability to provide a powerhouse of integrated interactive marketing resulting in our clients’ long-term success. I’m so excited to be a part of this team.” remarked Helweg.

About WebMetro
Since 1995, WebMetro has delivered powerful Internet marketing services helping online advertisers maximize ROI and profitably gain market share. Internet marketing services include pay per click advertising, search engine optimization, contextual and display advertising, Internet consulting, e-Commerce development, website design, online video marketing, social media marketing, and web analytics. WebMetro publishes a blog titled Digital Marketing Factor with Internet marketing insight and advice. For more information, call (866) 922-4632 or email webmetro@webmetro.com.

Contact:
Lydia Chen Shah
909.599.8885
webmetro@webmetro.com

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